COLOR YOUR WORLD

JXL has tag-teamed with Rit Dye since 2019 in celebrating their 100+ Years in business. On a
day-to-day basis, we’re supporting Rit through label and kit design, educational collateral, digital / newsletters, event design and visual merchandising. But in the background, JXL has brought over a dozen brand collaborations to life between Rit and names like Nike, Levy’s, Converse, Bombas and Lion Brand. These partnerships rely on the precise balance of brand equity and how to visualize that equality across a unique unboxing experience.

Branded
Collateral

Rit Dye