UFC fighter Payton Talbott’s partnership with JXL began as a sharing of interests and has turned into a long term content creation foray. Payton and his team have entrusted JXL’s managing producer Jimi James with art directing and shooting a photographic series leading up to his various UFC bouts. The styling emerges through creative non-fight-cliche visual cues, leaning into Payton as a dynamic individual with a multifaceted range.
Dynamic
Fighter.
Visual Artist.
Payton edits and releases montage experimental video work while not in training camp.
