UFC fighter Payton Talbott’s partnership with JXL began as a sharing of interests and has turned into a long term content creation foray. Payton and his team have entrusted JXL’s managing producer Jimi James with art directing and shooting a photographic series leading up to his various UFC bouts. The styling emerges through creative non-fight-cliche visual cues, leaning into Payton as a dynamic individual with a multifaceted range.


 Visual Artist.

Payton edits and releases montage experimental video work while not in training camp.


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