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Eat Virgin is a Black-owned brand that crafts organic, plant-based ambient and frozen meals, while fueling a culture of creators, artists, athletes, and hustlers.
BRANDING
Brand Strategy, Identity & Guidelines
PRINT DESIGN
Packaging Design
Marketing Collateral
DIGITAL DESIGN
Iconography
Web Assets
Work
Delivered
Knowing and growing with the EV Team, we've curated a full brand identity to encompass the energy, attitude, and passion behind its full suite of products. This aesthetic is an opportunity to use hard, minimal lines with electric color and contrast that disrupts a pre-packaged food category that relies on busy recipe photography.
Brand Identity
Various color, type, and iconography studies yielded the packages you’ll find on shelves today. Finished mechanicals were ultimately provided for individual, POS, and shipper packs.
Packaging
Design
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